Date

Dec 18 2024

Time

12:00 pm - 1:00 pm

Location

Classroom

Category

On the Menu

On the Menu: Become Effective in Sharing Your Business’s Sustainability Initiatives

The objective of this workshop is to dive into how to develop a Brand Messaging Guide for Sustainability, with the goal of educating and empowering teams on ways to utilize a guide and incorporate the presented best practices into various marketing channels.

In an effort to keep this event accessible, we will be offering a hybrid experience for participants. When checking out, be mindful to select between an “In-Person Ticket” and a “Zoom Ticket.” For those not located in NC, we welcome you to join us over Zoom.

Zoom Link: https://rtp-org.zoom.us/j/84403665372

Game Plan

11:30 a.m. | Virtual | Doors to the waiting room open

11:30 a.m. | In-Person | Registration opens & lunch is available

12:00 p.m. | Event begins

1:00 p.m. | Go on back to work!

Our Session Leader

Casey Nifong’s knowledge of SEO, content marketing, paid advertising, sustainability brand messaging, website UX and digital strategy spans back to 2010, with multiple years of experience in both B2C & B2B spaces that are focused on sustainability, and investing in the future of our world.

Casey decided to start a North Carolina based digital strategy agency in 2017 she wanted to answer these questions: how does an agency add real value to the future of our world? How do they become more than just a functional need and become a driving force for good themselves? Her clients are her friends, they share conversations around more than just marketing.

Her team connects the struggles of business ownership, the trials of growth, the challenge of balance and personal chaos in marriage, divorce, babies, adoption, and loss that comes with being human. She looks to love and friendship to guide our commitments to our clients.

www.mountainlaureldigital.com

What’s On The Menu?

At Frontier RTP, we are constantly growing, and hope you will come along for the ride! We developed On the Menu as a way of helping you and your business grow to the next level, whatever that next level may be.

Each month, we offer a lunchtime workshop on a special topic related to small businesses or startups. On the Menu is taught by a diverse group of experts from around the Triangle (some of whom started their business here at Frontier RTP!) in a small group setting.

Our hope is that these workshops will not only be rich in content, but spark dialogue, start relationships, and make your lunch break meaningful. Did we mention there will be food? For those joining us in-person, there will be a free lunch available. If you are joining us virtually, we invite you to bring your lunch to the Zoom. No shame in eating with your camera on!

We want you to easily access our events and webinars. Please reach out to us with accommodation requests at programming@rtp.org and we’ll do our best to facilitate.

Note: By registering and participating in this event, you consent to the recording of your likeness, image, and/or voice and authorize Frontier RTP to use photographs, video, and audio recordings containing your likeness, image, and/or voice in any medium for any purpose.

Location

Classroom

Frontier 800